# b2b Prompts

sales outreach

Prompt - Sales Call Prep and Battle Card

Act as a sales enablement expert. Prep me for a call with [PROSPECT/COMPANY TYPE] about [PRODUCT]. Build a battle card: their likely goals and pains, the discovery questions to ask, how we compare to [COMPETITOR/status quo], the top 3 objections with responses, proof points to have ready, and the ideal next step to aim for. Keep it to one scannable page I can glance at during the call.

Prompt - Customer Case Study Writer

marketing

Prompt - Customer Case Study Writer

Act as a B2B content marketer. Write a customer case study for [CUSTOMER] using [PRODUCT]. Details: their challenge [X], the solution [Y], and results [Z, with metrics]. Structure it as: the challenge, why other options fell short, the solution and rollout, quantified results, and a customer quote. Keep it credible and specific, lead with the outcome, and mark any number I need to confirm with [VERIFY].

Prompt - Sales Proposal One-Pager

Prompt - Sales Proposal One-Pager

Act as a solutions consultant. Create a one-page sales proposal for [PROSPECT COMPANY] considering [PRODUCT]. Include: their situation and goal in one line, the problem quantified, our proposed solution, expected outcomes with a rough ROI framing, what's included, timeline, and a clear next step. Write it so a busy executive can grasp the value in 30 seconds. Use placeholders for numbers I need to fill in.

Prompt - Objection Handling Cheat Sheet

Prompt - Objection Handling Cheat Sheet

You are a sales coach. My product is [PRODUCT] and my prospects are [AUDIENCE]. List the 8 most common objections I'll hear (price, timing, competitor, no need, etc.). For each: explain what the objection really means underneath, give a validating response, a reframe, and a question that moves the conversation forward. Keep responses conversational, not scripted or salesy.

Prompt - Discovery Call Question Framework

Claude

Prompt - Discovery Call Question Framework

Act as a top B2B sales rep. I'm selling [PRODUCT] to [BUYER ROLE] at [COMPANY TYPE]. Prepare a discovery call script using a pain-first approach. Give me: 3 rapport openers, 8 open-ended discovery questions ordered from broad to specific, 3 questions that quantify the cost of their problem, and 2 questions that surface budget and decision process without being pushy. End with a checklist of buying signals to listen for.

Prompt - Cold Outreach Email That Books Calls

Claude

marketing

Prompt - Cold Outreach Email That Books Calls

Write a 120-word cold outreach email to [TARGET ROLE, e.g. SaaS CTOs]. Goal: book a 15-minute call. Open with a specific pain point about [PAIN POINT], not a generic intro. Include one line of social proof, one clear low-friction CTA, and a subject line under 6 words. Avoid 'I hope this finds you well' and any filler. Tone: direct and human, like a knowledgeable peer.

Prompt - Cold Email Template for Sales

Claude

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